UFLP 2015 - Customer Development | |
Customer Development / Customer Management (Sales) | |
How would you position a new product in a competitive market? How would you persuade retailers to take it on, to put up new displays, to take the risk of buying lots of stock for something new and unfamiliar? What will you do? Over three placements, you will work in the areas of Account Management, Category Management and Business to Business. In Account Management, you’ll work with a certain ‘type’ of customer, building relationships, developing promotions, negotiating and gathering an understanding of consumers. In Category Management, you’ll cover a category of products, becoming an expert on their marketplace, consumers and competitors and advising customers on suitable stocks for their demographics. In Business to Business, you’ll sell a range of food products, using your product expertise and relationship skills to keep preferred supplier relationships with companies like the Hilton Group and the Ministry of Defence. Who is it for? Any work in this area demands a lot of motivation and an ability to tackle tough situations. After all, you’ll be on the front lines, working as an ambassador for our products, making sure people forget the competition and think of Unilever first. You will need strong self motivation, have a passion to win and the ability to build strong relationships. | |
Account Management: You are the face of Unilever to our key retail and wholesale customers. You will work on joint customer business planning that will deliver profitable growth for our retailers and for Unilever. Category Management: Consolidate and drive category growth eg. laundry, dry foods through the execution of relevant activities (activations) and innovation. You will manage the trade budgets for the brands in your category to drive growth, provide input to Supply Chain in terms of demand on brands and with finance to ensure category profitability. You will also work closely with marketing to deliver innovation activity into the trade that drives growth. Customer Marketing: Allows you to work strategically with key retailers and wholesalers to create joint marketing campaigns that help grow both our businesses. | |
Minimum Requirements:
This makes sense from a logistics and travel point of view. N.B. Foreign nationals may be placed in one of the following African countries: Angola, Burundi, Cameroon, DRC, Ethiopia, Ghana, Ivory Coast, Kenya, Mozambique, Malawi, Nigeria, Rwanda, Sudan, Tanzania, Uganda, Zambia, and Zimbabwe. Depending on business need, preference may be given to placement in your home countries. | |
25% - 50% | |
10-Jul-2015 |
UFLP 2015 - Customer Development
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